Chunghwa Telecom | AR Smart Traffic Interactive Model, 2023

Augmented Reality × Physical Modeling

Our first collaboration with Chunghwa Telecom at the 2023 Smart City exhibition followed the company's theme of using 5G and information technology to advance urban and industrial digital transformation. The source attributes that direction to then-Chairman Hsieh Chi-mau. Maxmodel combined augmented reality with an exhibition model to explain smart traffic operations, developing a tablet app that activates lighting and moving components.

The integrated planning addressed on-site presentation needs and drew media and invited visitors, including then-Premier Chen Chien-jen. The project combines technical development and exhibition experience in a customized display. Maxmodel welcomes enquiries about exhibition models and augmented-reality presentations.